Vignettes
Baselworld
SIHH 2008 |
 |
GLASHÜTTE ORIGINAL
Museum Moments |
| |
|
We are still in the process of learning the Indian market. We entered India with an existing collection. However, having got a feedback after two years we have started understanding
Indian tastes and preferences. I think we need to have exclusive products that are tailor-made for India. To explain, our Middle East collections are quite large-sized as the clientele there prefers large sizes, whereas Indians prefer slightly smaller sizes.
JOSEPH WEICHSLER
CEO, Milleret |
|
 |
| |
We created a very emotional environment with the Zodiac watch.
It’s very
emotional because it plays with the dream of the zodiac system, the planetary
system and the universe, the things which are much bigger and much more
important than we are,
and all these in a more feminine, emotional and
jewellery-oriented environment.
MANUEL EMCH
CEO, Jaquet Droz |
 |
Our biggest launch of the year is Memoire 1. At the heart of this watch is a unique complication called ‘Memory Tower’ that is divided in three sections. In the first section are the base movements where the energy comes from. The second section is the chronograph section with the chronograph wheel and the chronograph heart. Finally on the top of that we have the memory section, what we call mechanical binary system, which consists of two additional hearts, one for the time and the other for the chronograph. And here we have the mobile carrier that coordinates both the functions.
PHILIPPE MERK
CEO, Maurice Lacroix |
|
 |
Mille Miglia goes back 20 years. It started with
a personal passion for cars and I thought a
combination between collectors’ cars and mechanical watches is a very natural association. Today when we look back, it turned out to be a wise decision in terms of sales. The Mille Miglia line is our biggest success; it is the biggest seller across the board. In fact, in certain instances specific Mille Miglia watches sold more than Happy Sport last year. It took a while to be recognised but now it’s a very strong line for us and it’s the second sporty line
after the LUC, which is more refined and
sophisticated and also more expensive.
KARL-FRIEDRICH SCHEUFELE
Co-President, Chopard |
|
|
We want to give the quality of
Italian design and Swiss movement.
The product philosophy of Maranello
is that of contemporary sports
watches blended with the highest
quality of Swiss watchmaking
standards inspired by the world
of Italian car racing legend Ferrari
whose home is the city of Maranello.
MAURICE MAZZOCCHI (L)
CEO, Maranello
AWA SOW MAZZOCCHI
President, Maranello
|
|
|
We are extending the T-touch
collection with yet another great
product -The T-Touch Expert.
It’s a tactile sports watch in a robust XL size that is perfectly equipped for adventure in the great outdoors. It is water resistant to 100 metres, comes with three new functions, making it the ideal partner for professional mountaineers and extreme skiers. We are also very
happy to associate ourselves with the beautiful Deepika Padukone as our new brand ambassador. She combines the beauty and intelligence of any Tissot watch.
FRANCOIS THIEBAUD
President, Tissot |
|
|
|
